A5 / NIX

NIX Convention('20–21)

Northern Ink Xposure is an annual tattoo convention held in Toronto, Canada. It's one of the largest tattoo events in North America, featuring a wide range of tattoo artists from all over the world. The convention typically includes live tattooing, art showcases, and various performances. It serves as a gathering place for tattoo enthusiasts, collectors, and industry professionals.
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Branding Event Design Interactive

CONTENTS

I. PROMOTIONAL MATERIAL
II. EVENT/WAYFINDING MATERIAL
III. WEB MATERIAL
IV. VISUAL SYSTEM

I. Promotional Material (Print)

The visual identity uses bold, edgy, and dynamic imagery, reflecting the creativity and diversity of the tattoo world. Using a monochrome colour palette and accent colour the result is a balance of artistic expression with a sense of rebellion and individuality.

II. Event Material

Created graphics incorporating traditional tattoo elements with a contemporary feel. Custom branded items include squeeze bottle, glove boxes (used by artists during live tattoo sessions), brochure and badges for identification.

III. WEB MATERIAL

Using the exisiting visual system, assets were created for website and mobile e-ticketing system.